It was supposed to be just another meeting. Three businesses discussing artificial intelligence, cybersecurity, and how to insure against 21st Century threats. But SecondSight AI wanted to dream bigger.

Together, we positioned the event as the first in a series of critical cybersecurity summits. That meant creating a design and branding system for the Real Digital Risk Series. Building buzz. Attracting attendees. And traveling to the event to capture social video with some of the leading minds in artificial intelligence.

We learned a lot. And we’re currently working from a bunker in an undisclosed location.